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Bond In Investing Savings NEW YORK -- December 2, 2004 -- 24/7 Real Media, Inc. (Nasdaq: TFSM), a pioneer in interactive marketing and technology, today announced that three major news Web sites have initiated agreements to use its analytics and ad serving solutions. PittsburghLIVE.com, an Open AdStream Local client, has expanded its relationship to include Insight XE; TheDeal.com, an Insight XE client, has now extended its relationship to include Open AdStream Central as its ad serving solution; and the Gainesvilletimes.com (Gainesville, GA) has chosen Open AdStream Central as its exclusive ad serving solution.
PittsburghLIVE.com is the Web site for the Tribune-Review Publishing Co., a group of southwestern Pennsylvania newspapers that includes the Pittsburgh Tribune-Review and the Tribune-Review of Greensburg, PA. The site features local news, opinion, sports, classified ads and shopping information. The site has an international audience for its coverage of the Pittsburgh Steelers at SteelersLIVE.com.

Every year children influence their parents spending by convincing them to buy things that the media has portrayed as ÷ brand products at an early age because they see them in the media. My children recognized the McDonalds sign by age three even though we never eat there, because they saw commercials on television.

Bond Investment Toledo Toledo PittsburghLIIVE.com, an Open AdStream Local client, expanded its relationship with 24/7 Real Media to include Insight XE, 24/7 Real Media's analytics product. PittsburghLIVE.com decided to add Insight XE to gain a more detailed, real-time view of how its audience interacts with the site. "Because of our strong, existing relationship with 24/7 Real Media, it made sense to add Insight XE," said PittsburghLIVE's Mark Whittaker, director of online and interactive services. "Insight XE was easy to install and has been easy to use."

Recently, Barry Bonds, a major league baseball player, and his wife went through a divorce. Mrs. Bonds claimed that the prenuptial agreement she signed was entered into involuntarily. The agreement waived all of her interest in the earnings of her husband during their marriage, as well as spousal support. Mrs. Bonds signed the agreement in Barry Bonds' attorney's office, and the next day they flew to Las Vegas to get married with friends and relatives in attendance. Mrs. Bonds was not represented by her own attorney. Nonetheless, the agreement was held as valid because there was ample evidence to show that the future Mrs. Bonds voluntarily entered into the agreement.

James Bond Trading Card TheDeal.com is the Web site of The Deal, a media company providing news, analysis and information on the global deal economy, has been an Insight XE analytics client and is now initiating an agreement to use Open AdStream Central as its ad serving solution. TheDeal.com provides corporate and financial executives with comprehensive news, analysis and information on M&A, private equity, venture capital, IPOs and bankruptcy. The premier online resource for the dealmaking community offers daily news and intra-day updates as well as The Deal's commentary, statistics, special reports and archives through its deal-specific and industry channels. Access requires a paid subscription of $249 per year.

Bond In Investing Stock Tom Groppe of TheDeal.com said, We are running our online advertising more effectively and reliably with the combination of Open AdStream Central and Insight XE.

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Municipal Bonds Investment Gainesvilletimes.com is the online version of The Gainesville Times, also known as The Times, focusing on local Georgian as well as national and international news. Gainesvilletimes.com includes news (national and local), entertainment, sports and classified information for community jobs, along with car and home sales. Gainesvilletimes.com switched to Open AdStream Central because it had used the technology in the past and found it to be superior to any other.

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Bond Terms Trading Robert Tas, 24/7 Real Medias senior vice president of technology sales, said, These new relationships and expansions of existing relationships are testimony to the value of 24/7 Real Medias seamless end-to-end solutions. Increasingly clients are discovering the tremendous added value of combining ad serving, analytics and behavioral targeting in one package.

Bond Debt High In Inside Developed with some of the worlds leading publishers, Open AdStream enables organizations to control individual ad deliveries, generate detailed reports and maximize ad placements across their entire network of Web sites. Among 24/7 Real Medias Open AdStream clients are Weather.com, FoxNews.com, Jupiter Media and Forbes.com.

Bond Greenville Greenville About PittsburghLIVE.com
The electronic version of the Tribune-Review, TRIButaries, debuted in 1995. On March 2, 1998, TRIButaries officially became PittsburghLIVE, an online community dedicated to bringing the best of the southwestern Pennsylvanias news, sports, entertainment and advertising to the Internet. In 2002, PittsburghLIVE won an EPpy Award as the best online newspaper service for newspapers with circulations between 100,000 and 250,000.

Trading Stock And Bonds About The Deal LLC
The Deal is a diversified media company dedicated to providing must-read financial news, commentary, data and services to corporate and financial dealmakers, their advisers and investors worldwide. Through The Deal, The Daily Deal, TheDeal.com, Corporate Control Alert, Bankruptcy Insider and Corporate Dealmaker, the company gathers, reports and disseminates information that offers a detailed look at transactions, industry sectors and financial services, along with the personalities and players who are the central figures driving change in the global economy. Investors in The Deal, a privately held company, include majority owner U.S. Equity Partners, a private investment fund sponsored by Wasserstein & Co. LP, and Rustic Canyon Ventures, one of the largest venture capital funds in Southern California.

Bond Investing Municipal About Gainesvilletimes.com
Founded by Charles & Lessie Smithgall, The Gainesville Daily Times, as it was originally named, was first published on January 26, 1947. The name was soon shortened to The Daily Times and by 1972, the paper became known as The Times. In 1981, The Times was purchased by Gannett Co., Inc. and in 1982 began printing USA Today for the region. A Saturday edition was added in 1988 making The Times a true daily newspaper.

Basis Bond Finance Hill In 2004, The Times was acquired by Morris Multimedia Inc., a Georgia-based company that is one of the largest privately held media organizations in the United States. Gainsvilletimes.com is the online version of the print publication.

Bond Explained Terms Trading About 24/7 Real Media, Inc.
24/7 Real Media, a pioneer in interactive marketing and technology, targets and delivers audiences for publishers and marketers. Our customers generate increased revenue and profits through media and search services, coupled with one seamless platform of serving, targeting, tracking and analytics technologies. The company is headquartered in New York, with offices in other major U.S. cities, Canada, Europe and Asia. For more information, please visit www.247realmedia.com. 24/7 Real Media: Delivering Today, Defining Tomorrow.

Bond Business Investing Stock Caution concerning forward-looking statements:
This news release includes certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained herein due to changes in economic, business, competitive and/or regulatory factors. More detailed information about those factors is set forth in our filings with the Securities and Exchange Commission. In addition, the following factors, among others, could cause actual results to differ materially from those described herein: enhanced competition, the potential for impairment of relationships with employees or major customers, loss of faith in Internet advertising, international risks, and other economic, business, competitive and/or regulatory factors affecting the businesses of 24/7 Real Media. All information in this release is as of December 2, 2004. The Company is not under any obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.

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